M. P. BIRLA INSTITUTE OF MANAGEMENT

ASSOCIATE BHARATIYA VIDYA BHAVAN

Research Activities at MPBIM

Research Activities at MPBIM

MPBIM has a Management Research Centre viz., Bhavan’s Management Research Centre (BMRC) affiliated to Manipal University set up vide notification number F.9-8/59-U dated 3rd June, 1993.

The Institute creates an environment where the scientific methods are involved in the process of solving commonly encountered problems thus ensuring that the students imbibe the essence of scientific method in his/her outlook, and uses it in his everyday life and career. The centre caters to Scholars not only from MPBIM but also from other institutions.  Besides BMRC, some of the faculty members are pursuing their PhD programmes at other Universities also.

MPBIM also lays emphasis on publications of research papers in refereed journals with good impact factor besides its own publication ‘Dharana’ which is a ‘double blind refereed’ Business Journal.  This is in addition to the papers presented at various Conferences & Symposia by the faculty and students

Dr. N S Viswanath, Director and Principal, is a recognized guide of Manipal University and Symbiosis International University, Pune. Many scholars from MPBIM and outside pursue their research at the Management Research Centre of MPBIM.

The following scholars have successfully completed Ph.D:

Sri. V Amineedu: Director Personnel, BEL, Leadership effectiveness and styles in relation to personality characteristic- An exploratory study. Ph.D awarded by Manipal University during 2008.

Smt. Vimala Parthasarathy, Associate Professor, Sikkim Manipal University : Social Marketing Strategies of successful NGOs. A strategic perspective with reference to selected NGOs in the State of Karnataka & Tamil Nadu. Ph.D awarded by Manipal University – 2013.

Prof. Padmalatha N.A. Asst. Professor, Dayanand Sagar College of Management, Impact of Information Technology on Power Management in Karnataka with special reference to KPCL.
PhD awarded by Symbiosys International University - 2014

Prof. Sumithra Sreenath
Competency based corporate e-learning systems – an Analytical study of select corporate enterprise in Bangalore.
PhD awarded by Symbiosys International University – 2014

Prof. Deepak R
Security Returns Spectrum – An Analysis of Seasonality and sensitivity of Indian stock markets.  Ph.D awarded by Manipal University – 2014.

Prof. Basanna Patagundi
Strategies for Sustenance of market share: a study of operating system products.

Ph.D awarded by Manipal University – 2014

Prof. Hemanth Kumar Asst. Professor, MPBIM
Impact of Visual, Auditory and Kinesthetic Advertisement Appeals on Brand Identity, Recognition and Recall – a diagnostic study

PhD programme at Gulbarga University. 2016

Prof. Rohini G Shetty

Women Leadership- A Study of Select Women Leaders in the IT SEctor in Bangalore City.

Ph.D awarded by Manipal University – 2016

Ms. Sandhya Rani S.R.

The application of Total Quality Management (TQM) in ‘Not for Profit Organisations’ with special reference to Akshaya Patra Foundation in India - 2017 

Research work under progress:

Under Bhavan Management Research Centre and other Universities

Under Manipal University

Prof. Arun Mudhol
Unique identification its implication for human resource development in India.

Sri. I M Nataraj
The impact of Employee Wellness on Organisational Performances of select IT organizations.

Prof. Navya G S , Asst. Professor, MPBIM
An economic evaluation of "SAKALA" public goods and services guarantee scheme in Karnataka

Sri T V Srinivas

Total Service Quality in Healthcare with special reference o ‘Yashaswini’ Project in Karnataka

Prof. S Ramagopal

Supply Chain Efficiency in Apple Marketing in India

Prof. Hema Harsha

Talent Sustainability in select Scientific Institutions in India

Prof. N S Reddy

 

Ph.D Registered :

Prof. B K Ramaswamy

ICFAI University , Ranch

Sri. M J Subramaniam
Title: Employer Motivation – Anna University Coimbatore

 

Knowledge Forum and Faculty Seminars

Faculty Seminars are being held at the Institute since 2012. As on date 43 faculty seminars have been held addressed by faculty and research scholars. The details of the faculty seminars is available in this website. 

Knowledge forum which is an extension of the Faculty Seminars, to include external faculty and scholars was inaugurated on 19th October 2016. Dr. B Shekar Professor, IIMB gave the inaugural talk on ‘Perceptual Investigations in Art’

 

Students research projects

Students have published over 17 articles in journals jointly with the faculty members.  The details are given in this website

Besides, students have presented over 8 papers at the conferences. The details are provided in this website.

Students have also presented papers at other forums and won award. Notable was the prize won for presentation on Union Budget 2013, made by Ms. Apoorva, Ms. Archana,

Ms. Sona Bilakhia and Sri. Subash who won the second prize at the Budget Analysis at Christ College.

Swathi Gowda and Prof Deepak paper on Information Asymmetry between informed and retail investors while investing in Indian IPO Market published in Indian Journal of Finance Vol. 8 Number 9 September 2014. 

 

MPBIM’s International Journal on Business- Dharana

 

Institute publishes ‘DHARANA’ an international journal in business research. This journal is being published twice a year since 2007

Research contributions received will be subjected to review by two or more referees on a ‘double blind’ system, whereby the name(s) of contributor(s) will be kept concealed from that of the referees and vice versa. Acceptance of an article is dependent on meeting the standards set by the journal.

The journal is posted on this website

 

Consultancy Projects

MPBIM undertook one project during 2012 SAHYOG for Government of Karnataka. This project had the following team members:

  1. Dr. N S Viswanath - Principal Investigator
  2. Prof. K L Ramdas, - Associate
  3. Prof. S Basanna Patagundi - Associate
  4. Prof. R Deepak, - Associate
  5. Secretarial Assistance Ms. Manjula & Ms. Geetha

The entire project was a part of the Bhavan’s Management research centre (BMRC). The allotted for the project was one year and the project was completed within the stipulated time. The work load in terms of teaching was normal and the team has to do extra work to complete the research project. The institution provided library, technology and academic inputs.

The project was funded by Government of Karnataka.

Dr. S. Bisaliah undertook a project for IGRDI Mumbai. Besides Dr. Bisalaiah also undertakes several studies on behalf of World Bank.

Institute provides paid leave and all the facilities to the scholars to undertake such projects.

 

Details of research publications by the faculty members of MPBIM

Sr. No.

Name

No. of Publications

No. of papers Presented

1

N Ramanuja

3

4

2

Dr. N S Viswanath

38

7

3

Dr. Bisaliah S

7

-

4

Dr. Sathyanarayana S

14

21

5

Dr. Sumithra Sreenath

2

7

6

Dr. Hemanth Kumar

25

20

7

Prof. Anu Natraj

1

2

8

Prof. Bhavya Naidu

2

4

9

Prof. Hema Harsha

5

3

10

Prof. Pushpa B V

14

14

11

Prof. Ramgopal S

3

-

12

Dr. Rohini G Shetty

3

8

13

Prof. Ramadas K L

2

1

14

Sudhindra Gargesa

4

1

15

Prof. Vijayalakshmi S

4

14

16

Prof. Navya G S

5

-

17

Prof. Deepak R

14

19

18

Prof. Basanna Patagundi

5

11

19

Students of MPBIM

16

8

 

Total no. of Publications

167

144

 

Technical Reports

10

 

 

Detailed list of publications and papers are provided in the website